{"id":483,"date":"2024-10-07T13:01:24","date_gmt":"2024-10-07T11:01:24","guid":{"rendered":"https:\/\/uj.fingerprint.hu\/?post_type=referencia&#038;p=483"},"modified":"2025-06-25T16:30:25","modified_gmt":"2025-06-25T14:30:25","slug":"thury-var-tourism-marketing-strategy-design","status":"publish","type":"referencia","link":"https:\/\/fingerprint.hu\/en\/reference\/thury-var-tourism-marketing-strategy-design\/","title":{"rendered":"Thury Castle"},"content":{"rendered":"<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-turisztikai-marketing-strategia-tervezes\">Tourism marketing strategy planning <\/h2>\n\n\n\n<h2 class=\"wp-block-heading has-medium-font-size\" id=\"h-modern-marketing-megoldasok-tortenelmi-kontosben-thury-var-turisztikai-marketing-megoldasok\"><strong>Modern marketing solutions in a historic guise - Thury Castle tourism marketing solutions<\/strong><\/h2>\n\n\n\n<p>&#8211;<\/p>\n\n\n\n<p>In recent years, the Thury Castle in Palota Castle has not only been architecturally renovated, but its tourist communication and visitor experience have also been completely modernised. As part of the planning of the tourism marketing strategy, the castle has been completely renovated with EU funding. It is now not only an impressive historical landmark but also a venue for interactive exhibitions, events and cultural programmes. As part of the renovation, a number of state-of-the-art exhibitions have been created to offer an experience for all ages, from historical displays to digital exhibitions.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-medium-font-size\" id=\"h-az-eredmeny-egy-turisztikai-marketing-megoldasok-sora-amely-otvozi-a-mult-ertekeit-a-jovo-technologiajaval\"><strong>The result is a range of tourism marketing solutions that combine the values of the past with the technology of the future<\/strong><\/h2>\n\n\n\n<p>Fingerprint Advertising Agency was proud to be involved in the design and implementation of the Thury Castle tourism marketing strategy. The aim of the project was to combine the castle's past and traditions with modern marketing tools. This included a complete identity design and the development of the website, which is a tribute to the work of our agency's specialists. The new website is designed to present the castle's attractions and current programmes in a user-friendly way and to facilitate online ticket purchases.<\/p>\n\n\n\n<p>As part of our tourism communications, we provide ongoing social media marketing advice to the Thury Castle team. Thanks to this, the castle is present on the most popular platforms, reaching its target audience with regular and valuable content. The focus of the campaigns was on communicating events, promoting family activities and stimulating local tourism.<\/p>\n\n\n\n<p>Building on the experience of Fingerprint Advertising Agency, an integrated marketing solution was developed that is sustainable and flexible in the long term. Whether it's website development, tourism marketing strategy design or social media marketing consultancy, our agency offers complex solutions based on the meeting of tradition and modern technology.<\/p>\n\n\n\n<p>Discover the renewed world of Thury Castle - where history and modern marketing go hand in hand! <\/p>\n\n\n\n<p>&#8211;<\/p>\n\n\n\n<p>For more details about the castle and the programmes, click here: <a href=\"https:\/\/thuryvar.hu\/\"><strong>https:\/\/thuryvar.hu\/<\/strong><\/a><\/p>\n\n\n\n<p>&#8211;<\/p>\n\n\n\n<p><a href=\"https:\/\/uj.fingerprint.hu\/kapcsolat\/\"><strong>Get in touch with us<\/strong><\/a>, and let's start working together!<\/p>","protected":false},"excerpt":{"rendered":"<p>With our integrated marketing solution, communication consultancy, branding and website development, we supported the efforts of the Thury Castle in Palota Castle to strengthen its tourist position and increase the number of visitors.  <\/p>","protected":false},"featured_media":2459,"menu_order":0,"template":"","meta":{"_acf_changed":false},"munka_jellege":[29,84,110,111,67,30,72,69,78,109,74,68,113,75,89,115,90,80,104,66,71],"class_list":["post-483","referencia","type-referencia","status-publish","has-post-thumbnail","hentry","munka_jellege-arculattervezes","munka_jellege-brandepites","munka_jellege-design","munka_jellege-digital","munka_jellege-film-es-fotozas","munka_jellege-grafikai-tervezes","munka_jellege-seo","munka_jellege-kiadvanytervezes","munka_jellege-marka-audit","munka_jellege-marketing","munka_jellege-marketing-strategia","munka_jellege-media-tervezes-vasarlas","munka_jellege-nyomdai-kivitelezes","munka_jellege-ppc-kampany","munka_jellege-print","munka_jellege-public-relations","munka_jellege-rendezveny-kiallitas-roadshow","munka_jellege-social-media-kampany","munka_jellege-turisztikai-marketing","munka_jellege-ux-ui-tervezes","munka_jellege-weboldal-fejlesztes"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.2 (Yoast SEO v26.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Turisztikai marketing strat\u00e9gia tervez\u00e9s I Thury-v\u00e1r<\/title>\n<meta name=\"description\" content=\"A Thury-v\u00e1r modern arculata m\u00f6g\u00f6tt j\u00f3l \u00e1tgondolt turisztikai c\u00e9l\u00fa marketing strat\u00e9gia tervez\u00e9s \u00e1ll. Ismerd meg a t\u00f6rt\u00e9netet!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fingerprint.hu\/en\/reference\/thury-var-tourism-marketing-strategy-design\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Turisztikai marketing strat\u00e9gia tervez\u00e9s I Thury-v\u00e1r\" \/>\n<meta property=\"og:description\" content=\"A Thury-v\u00e1r modern arculata m\u00f6g\u00f6tt j\u00f3l \u00e1tgondolt turisztikai c\u00e9l\u00fa marketing strat\u00e9gia tervez\u00e9s \u00e1ll. Ismerd meg a t\u00f6rt\u00e9netet!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/fingerprint.hu\/en\/reference\/thury-var-tourism-marketing-strategy-design\/\" \/>\n<meta property=\"og:site_name\" content=\"Fingerprint Kft.\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-25T14:30:25+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/fingerprint.hu\/wp-content\/uploads\/2024\/10\/Thury_var_hero-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"749\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Thury-v\u00e1r\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/fingerprint.hu\/referencia\/thury-var-turisztikai-marketing-strategia-tervezes\/\",\"url\":\"https:\/\/fingerprint.hu\/referencia\/thury-var-turisztikai-marketing-strategia-tervezes\/\",\"name\":\"Turisztikai marketing strat\u00e9gia tervez\u00e9s I Thury-v\u00e1r\",\"isPartOf\":{\"@id\":\"https:\/\/fingerprint.hu\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/fingerprint.hu\/referencia\/thury-var-turisztikai-marketing-strategia-tervezes\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/fingerprint.hu\/referencia\/thury-var-turisztikai-marketing-strategia-tervezes\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/fingerprint.hu\/wp-content\/uploads\/2024\/10\/Thury_var_hero-1.jpg\",\"datePublished\":\"2024-10-07T11:01:24+00:00\",\"dateModified\":\"2025-06-25T14:30:25+00:00\",\"description\":\"A Thury-v\u00e1r modern arculata m\u00f6g\u00f6tt j\u00f3l \u00e1tgondolt turisztikai c\u00e9l\u00fa marketing strat\u00e9gia tervez\u00e9s \u00e1ll. Ismerd meg a t\u00f6rt\u00e9netet!\",\"breadcrumb\":{\"@id\":\"https:\/\/fingerprint.hu\/referencia\/thury-var-turisztikai-marketing-strategia-tervezes\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/fingerprint.hu\/referencia\/thury-var-turisztikai-marketing-strategia-tervezes\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/fingerprint.hu\/referencia\/thury-var-turisztikai-marketing-strategia-tervezes\/#primaryimage\",\"url\":\"https:\/\/fingerprint.hu\/wp-content\/uploads\/2024\/10\/Thury_var_hero-1.jpg\",\"contentUrl\":\"https:\/\/fingerprint.hu\/wp-content\/uploads\/2024\/10\/Thury_var_hero-1.jpg\",\"width\":1000,\"height\":749},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/fingerprint.hu\/referencia\/thury-var-turisztikai-marketing-strategia-tervezes\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Kezd\u0151lap\",\"item\":\"https:\/\/fingerprint.hu\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Thury-v\u00e1r\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/fingerprint.hu\/#website\",\"url\":\"https:\/\/fingerprint.hu\/\",\"name\":\"Fingerprint Kft.\",\"description\":\"Your brand, our unique touch\",\"publisher\":{\"@id\":\"https:\/\/fingerprint.hu\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/fingerprint.hu\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/fingerprint.hu\/#organization\",\"name\":\"Fingerprint Kft.\",\"url\":\"https:\/\/fingerprint.hu\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/fingerprint.hu\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/fingerprint.hu\/wp-content\/uploads\/2024\/08\/fplogo_white.svg\",\"contentUrl\":\"https:\/\/fingerprint.hu\/wp-content\/uploads\/2024\/08\/fplogo_white.svg\",\"width\":191,\"height\":41,\"caption\":\"Fingerprint Kft.\"},\"image\":{\"@id\":\"https:\/\/fingerprint.hu\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Tourism marketing strategy planning I Thury Castle","description":"Behind the modern image of Thury Castle lies a well thought-out marketing strategy for tourism. Get to know the story!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/fingerprint.hu\/en\/reference\/thury-var-tourism-marketing-strategy-design\/","og_locale":"en_US","og_type":"article","og_title":"Turisztikai marketing strat\u00e9gia tervez\u00e9s I Thury-v\u00e1r","og_description":"A Thury-v\u00e1r modern arculata m\u00f6g\u00f6tt j\u00f3l \u00e1tgondolt turisztikai c\u00e9l\u00fa marketing strat\u00e9gia tervez\u00e9s \u00e1ll. Ismerd meg a t\u00f6rt\u00e9netet!","og_url":"https:\/\/fingerprint.hu\/en\/reference\/thury-var-tourism-marketing-strategy-design\/","og_site_name":"Fingerprint Kft.","article_modified_time":"2025-06-25T14:30:25+00:00","og_image":[{"width":1000,"height":749,"url":"https:\/\/fingerprint.hu\/wp-content\/uploads\/2024\/10\/Thury_var_hero-1.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_title":"Thury-v\u00e1r","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/fingerprint.hu\/referencia\/thury-var-turisztikai-marketing-strategia-tervezes\/","url":"https:\/\/fingerprint.hu\/referencia\/thury-var-turisztikai-marketing-strategia-tervezes\/","name":"Tourism marketing strategy planning I Thury Castle","isPartOf":{"@id":"https:\/\/fingerprint.hu\/#website"},"primaryImageOfPage":{"@id":"https:\/\/fingerprint.hu\/referencia\/thury-var-turisztikai-marketing-strategia-tervezes\/#primaryimage"},"image":{"@id":"https:\/\/fingerprint.hu\/referencia\/thury-var-turisztikai-marketing-strategia-tervezes\/#primaryimage"},"thumbnailUrl":"https:\/\/fingerprint.hu\/wp-content\/uploads\/2024\/10\/Thury_var_hero-1.jpg","datePublished":"2024-10-07T11:01:24+00:00","dateModified":"2025-06-25T14:30:25+00:00","description":"Behind the modern image of Thury Castle lies a well thought-out marketing strategy for tourism. Get to know the story!","breadcrumb":{"@id":"https:\/\/fingerprint.hu\/referencia\/thury-var-turisztikai-marketing-strategia-tervezes\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/fingerprint.hu\/referencia\/thury-var-turisztikai-marketing-strategia-tervezes\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/fingerprint.hu\/referencia\/thury-var-turisztikai-marketing-strategia-tervezes\/#primaryimage","url":"https:\/\/fingerprint.hu\/wp-content\/uploads\/2024\/10\/Thury_var_hero-1.jpg","contentUrl":"https:\/\/fingerprint.hu\/wp-content\/uploads\/2024\/10\/Thury_var_hero-1.jpg","width":1000,"height":749},{"@type":"BreadcrumbList","@id":"https:\/\/fingerprint.hu\/referencia\/thury-var-turisztikai-marketing-strategia-tervezes\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Kezd\u0151lap","item":"https:\/\/fingerprint.hu\/"},{"@type":"ListItem","position":2,"name":"Thury-v\u00e1r"}]},{"@type":"WebSite","@id":"https:\/\/fingerprint.hu\/#website","url":"https:\/\/fingerprint.hu\/","name":"Fingerprint Ltd.","description":"Your brand, our unique touch","publisher":{"@id":"https:\/\/fingerprint.hu\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/fingerprint.hu\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/fingerprint.hu\/#organization","name":"Fingerprint Ltd.","url":"https:\/\/fingerprint.hu\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/fingerprint.hu\/#\/schema\/logo\/image\/","url":"https:\/\/fingerprint.hu\/wp-content\/uploads\/2024\/08\/fplogo_white.svg","contentUrl":"https:\/\/fingerprint.hu\/wp-content\/uploads\/2024\/08\/fplogo_white.svg","width":191,"height":41,"caption":"Fingerprint Kft."},"image":{"@id":"https:\/\/fingerprint.hu\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/fingerprint.hu\/en\/wp-json\/wp\/v2\/referencia\/483","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fingerprint.hu\/en\/wp-json\/wp\/v2\/referencia"}],"about":[{"href":"https:\/\/fingerprint.hu\/en\/wp-json\/wp\/v2\/types\/referencia"}],"version-history":[{"count":11,"href":"https:\/\/fingerprint.hu\/en\/wp-json\/wp\/v2\/referencia\/483\/revisions"}],"predecessor-version":[{"id":4118,"href":"https:\/\/fingerprint.hu\/en\/wp-json\/wp\/v2\/referencia\/483\/revisions\/4118"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/fingerprint.hu\/en\/wp-json\/wp\/v2\/media\/2459"}],"wp:attachment":[{"href":"https:\/\/fingerprint.hu\/en\/wp-json\/wp\/v2\/media?parent=483"}],"wp:term":[{"taxonomy":"munka_jellege","embeddable":true,"href":"https:\/\/fingerprint.hu\/en\/wp-json\/wp\/v2\/munka_jellege?post=483"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}