Space Congress in Balatonfüred - event design and PR by Fingerprint

The beautiful Balatonfüred hosted on 7 June 2024 the I. National Space Congress. It was held for the first time in Hungary, at the Balatonfüred Congress Centre, organised by the Orion Space Generation Foundation.

Space Congress in Balatonfüred

The Orion Space Generation Foundation aims to raise interest and awareness in space exploration

At the opening ceremony of the event, the organiser of the Orion Space Generation Foundation chairman, Anett Fenyőfalvi after his welcoming remarks, he made a speech Orsolya Ferencz, Ministerial Commissioner for Space at the Ministry of Foreign Affairs and Trade, and Gergely Fábián, Minister of State for Industrial Policy and Technology at the Ministry of Economic Development, was the main patron of the event. Dr. István Bóka, Mayor of Balatonfüred, also gave a speech.

In her opening speech, Orsolya Ferencz said that „Hungary will soon send another Hungarian space explorer into space. Hopefully this mission will inspire the young generation, many of whom will join the Hungarian space community. The website First National Space Congress a significant event in this community-building work”.

In his speech at the event, Gergely Fábián outlined the objectives of the Hungarian space strategy. Including the strengthening of the multiplier effect of the Hungarian space sector, the integration development of the space services sector and the improvement of competitiveness based on new technologies.

On the ground, the animation worked very well. Hundreds of primary and secondary school students visited the congress centre. There, they got to see the BME rocket, play with VR headsets, touch space shovels and play around with different robots. They sat in a small Polsky moon rover, looked at stars through binoculars, tried on space suits and took photos with Darth Vader and the Stormtroopers. The organisers of the conference tried to combine serious science with experiential and sci-fi elements, and it absolutely worked, and the audience was receptive.

In the opening programme, the Innovation Director of the Aldrin Family Foundation, USA, Jim Christensen gave a presentation on, among other things, Giant Moon & Mars Maps. Christensen previously worked as NASA's Director of Education for 30 years.

From I. Home Space Congress in Balatonfüred guests included the HUNOR - Hungarian Astronaut Programme research astronaut, Tibor Kapu and research astronaut reservist, Gyula Cserényi also with the first Hungarian astronaut, Bertalan Farkas together they visited the Kubasov - Farkas space tree, planted in 1980 on Tagore Promenade. In the late afternoon, a joint round table discussion was held for a large number of interested visitors.

Space Congress in Balatonfüred exhibitors:

During the professional presentations upstairs, the exhibitors of the congress were introduced, and the participants were given an insight into the Hungarian space strategy and space activities, as well as space exploration opportunities. Specific space companies also gave interesting presentations on their own segments. Among other things, it was possible to participate in a discussion with members of the Hungarian space industry cluster HunSpace, where Dr. Bianka Horváth, Director of UniSpace, spoke about the Hungarian space research situation and the educational opportunities of UniSpace. Director László Jónás presented the Space Terminal, Roland Meszter gave a demonstration of Space-Fit space suits, and István Gulyás from the University of Dunaújváros talked about the application of satellite developments in education. István Sárhegyi, Acting CEO of 4iG Space and Technology Ltd. and President of 4iG Nyrt. also gave a presentation on the Group's space and technology companies.

Which we made:

  • Event design: We developed an identity concept that was in line with the overall event, based on the visual world of science fiction and space exploration, yet in keeping with the public institutional and scientific environment.
  • PR and press communication: We prepared the basic materials for press releases, coordinated media contacts and ensured a consistent public image.
  • Decoration and installation: We also produced and installed the spectacular stand decorations, indoor and outdoor elements, roll-ups, wall graphics and photo points. These included the „moonwalk” installation, VR zone backdrops and custom map decorations.
  • Promotional items: We designed and supplied unique logoed items such as canteens, notebooks and wristbands that will remain in the hands of visitors as a memento of the event.

Detailed reference presentation: HERE

Complex but transparent cooperation at the 1st National Space Congress in Balatonfüred.

We worked closely with the organising team to develop the messages, visual elements and visitor experience. It was particularly important to us that every detail served the mission of the Orion Space Generation Foundation - to educate and inspire. The project was an excellent example of how to create value through the coordination of event design and public relations.

 

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