Why use influencer marketing campaigns?

Build your brand with authentic opinion leaders ! The influencer marketing content production campaign is one of the most effective tools today to increase brand awareness and reach your target audience. Influencers cultivate an authentic and personal relationship with their followers, so their recommendations inspire more trust than traditional advertising. With the right influencer, you can reach your target audience directly. At Fingerprint, we design and implement your influencer partnerships - be they nano-, micro- or macro-influencers - based on a well thought-out strategy.

How do we work?

• Developing a strategy, a brief: Define the strategic objective, message and target audience of the advertising campaign. We help you define the campaign objectives (brand awareness, product introduction, lead generation) and KPIs.
• Selecting the right influencers: Our expert team selects from hundreds of influencers to find the best fit for your brand.
• Designing exciting campaigns: We design creative campaigns that will help you achieve outstanding results on the biggest social media platforms.
• Full support for influencer marketing: We're with you throughout the entire process - from creative concept to content production - to ensure the success of your communication. We will manage the contacts, contracts and briefings.
• Content production: The campaign also produces valuable and recyclable creative material that you can use in other channels.
• Content verification and publication: We constantly monitor content production, arrange approvals and check timings.
• Measuring and optimising results: We monitor the performance of the campaign, produce detailed reports and optimise where necessary to achieve the best possible results.

What platforms do we work on?

• TikTok: Short, creative videos to reach a younger audience.
• YouTube: Longer format videos and shorts, product launches.
• Facebook: Posts and live broadcasts.
• Instagram:Pictures, stories and IGTV videos.

Microinfluencers - Why are they the future of influencer marketing?

A microinfluencer is a content creator who usually specialises in a specific topic or community - such as lifestyle, fitness, books, gastronomy or technology. His or her audience often feels a personal connection with him or her, something rarely experienced with a macroinfluencer.
Digital advertising has entered a new era and more and more brands are discovering the true value of microinfluencers. While celebrities have a following of hundreds of thousands, microinfluencers - between 5,000 and 50,000 followers - attract a smaller but more engaged audience. And that's what really matters.

Top influencers 2025, the Forbs list based on.

Ready to take your brand to the next level? Get in touch with us, and let's start working together!